|
Articles for
Direct
Sales Success
New
Recruits?
Make them feel cozy with practice!
Your new recruits are
probably very excited, nervous and downright scared! They are anxious to get started earning money, confidence with their
products and a steady business growth. But are you casting them to the customers too soon?
Each of your new recruits
should be invited to a “practice party.” This party would involve each of your new recruits you've signed up that
month. Each of these new recruits should invite two people to attend the practice party. Having friendly faces in the crowd
always helps to steady jitters.
These parties should
be segmented so each recruit gets the chance to do a part of the presentation. The presentations should be divided up and
each recruit does a separate item, service, etc. They should each be involved in the sales part of the presentation (usually
toward the end).
These parties are fun
and relaxing and perfect for new recruits to “get the bugs out” of their presentation skills, sales skills, etc.
The guests should be informed that it is a practice party and everyone will feel more relaxed knowing that fact. Guests are
at ease and the newbie sellers will feel more freedom in giving information, showing the products and practicing
their sales skills.
Recruits will feel
much more comfortable knowing that they have this practice party (or even two) in order to develop their confidence and skills
before setting off themselves. Since it won’t be billed as a “real” sales party it will set them at ease.
Of course, it should be a selling situation as well. It should be productive financially but very casual and easy-going (read:
lots of laughter, a few goof-ups, but ultimately a confidence builder!).
As their recruiter
you can attend the party to offer them tips, suggestions on their techniques, etc. This can be done after the party at a personal
consultation session or as a group session after the party. Recruits can learn from others’ mistakes and their
own triumphs. It will help get them off on the right foot even faster!
We include information resources for consultants with direct
seller companies, hostess coaching, booking sales parties, direct selling opportunities, home sales party reps, home
sales party, direct sales company, direct sales companies, direct sales opportunities, business opportunities, work at home
opportunities, recruiting tips, booking tips, home party plan games, online parties, consultant supplies, home business tips,
home party plan directory, shopping directory, stay at home mom, sahm, network marketing, home party business, direct sales
opportunity, home party business ideas, home party leads, top home party business, building downline, multi-level marketing,
sales consultants, moms work from home business, direct sales consultants, working moms, parents, beauticontrol, southern
living at home, avon, partylite, jafra, mary kay, tupperware, candles, cosmetics, skincare, scrapbooking, celebrations lillian
vernon, longaberger, make money at home, find work at home, discovery toys, precious kids, home interiors, watkins, athome
america, distributors, party plan hostess, hostess coaching, work at home resources, affiliate program, recruiting leads,
home party business, moehr and associates, and more!
POWER UP NOW!
8 SIMPLE ideas to grow your business:
Get on the Internet.
The internet is great isn't it? It has allowed the small biz owners to reach a potentially huge market
and serve their customers 24/7. It has allowed your to market your services worldwide very inexpensively. PLUS:
It can make your business seem as big as corporate giants. A well-designed web site can put you on the playing field with
the big boys.
2. Design top-level correspondence.
Do not be lead to using cheap, print-out business cards and letterhead. Invest in some good design and have them professionally
printed. They don't need to be expensive. Use one-color effectively: Have your accent color screened in different depths to
creat the illusion of more than one color.
3. Social? Participate in local
business organizations. Dig into these groups as possible rich sources of leads, mentors, support and more. If
you work from home, you may find yourself "holed up" for days at a time. They are a great excuse to get out and meet
some other business pros!
4. Cross promote and sell,
sell, sell! Savvy sellers know this technique. Join our leads exchange, read PUMP for many uses of this idea or
get the Direct Sellers Guide to get booked solid.
5. Trade services with another
local service. You may not be selling your products, but if you provide excellent service, they will provide referrals...a
rich source of great sales.
6. Search
out cheap advertising: Read our section on press releases and then get busy! PR (public relations) can get
you some of the best FREE advertising you'll ever get.
7. Donate to a local charity...tell
everyone. This is a great way to give to a worthy cause and increase your business. Be sure your donation
is accompanied by your card. Be sure to market the fact that you donate to a certain charity.
8. What are you great at doing?
Arrange some local speaking engagements on your topic of choice. Yes, public speaking is scary, but even just a short talk
can put you in front of many more prospects in a short time. Think about it.
"What did they say about me?"
Harness the POWER of testimonials!
Testimonials are a great way to market yourself. They give
you credibility—a third-party endorsement. It is no longer you alone saying that you and your company and products or
services are phenomenal—it is someone else saying that they are phenomenal! When you place an ad, everyone knows that
you have paid for it. It is you “tooting your own horn.” Much more believable and credible is someone else “tooting
your horn!” Use testimonials in your marketing materials, use them on your web site, use them in advertisements, use
them in your media kits, put them on business cards and make sure to use them in your sales presentations and/or on the telephone
as success stories.
So, how do you get all of those glowing testimonials from satisfied customers? Ask. Get in the habit of asking every single
satisfied customer for a testimonial. There are many ways to do this. Here are a few:
1. Ask your customers to fill out a brief customer satisfaction survey. Leave space for comments at the end. Make
sure to also ask at the end of the survey, “May we use your name and comments in our marketing materials?” Have
a space for them to check “yes” or “no,” along with their signature. Most people are delighted to
have you use their comments!
2. If you use public speaking to increase your visibility and generate leads for your business pass out an evaluation
form to your audience. Make sure to ask at the end of the evaluation form, “May we use your name and comments in
our marketing materials?” Have a space for them to check “yes” or “no,” along with their signature.
Again, most people are delighted to have you use their comments!
3. Using the satisfied customer’s name greatly increases your credibility. It is far stronger to have an endorsement
with a name than without. Use the customer’s name and the company name. Make sure to ask permission to use their name
first.
4. Ask your customers to write testimonial letters. Say, “I was wondering if you could help me.” (People
love to help!) “Would you write a testimonial letter for me outlining how happy you are with our product/service?”
(Only ask customers that you are sure are happy!)
5. Offer to write it for them, “I know that you are very busy. I’d be more than happy to draft something
for you to edit.” People do genuinely want to help, and people are also genuinely very busy. This makes it easy for
them to help.
6. Every time you complete a project and/or a customer says something positive to you about your product/service, say
to them, “Would you write that down on your letterhead? It would be a big help to me, and I would use it to market
my product/service.”
7. Use your testimonials as success stories when speaking with prospects or even customers. This enables you to
tell others what you have accomplished for your customers without appearing to brag. The model of a success story is: Your
customer had a problem. You fixed it. They are now very happy. Remember to always tell your success story from the customer
or prospect’s point of view. That means stick to the benefits that your customers received from your work.
8. On blue days, post your favorite testimonial letters on a bulletin board or clear wall space near where you work.
Put the rest into a three-ring binder. Anytime you start to feel “blah,” read through your letters from all of
the people saying how much you have helped them. It will perk you right up!
GET
PRESS!
SIMPLE
Release Writing Tips:
- Be sure to write a local angle in your title and lead paragraph. This means
keep it something that people in your local area will be able to identify with in your article. If you live in Pottsville,
keep it about someone/something in Pottsville or the local larger town.
- Tell your readers what's in it for them. If they take the time to read the
article, what do they get for their time? Give them relevant information, make it concise and informative and make them want
to call you!
- Keep it short and simple. Enough said.
- Know the publications where you are submitting. Don't submit what doesn't
fit in them. Take the time to actually read the publications to be sure your type of article will fit. It saves time...and
trouble for both of you.
- Don't write "one size fits all" stories. Tailor them for specific publications.
Don't be too general. Keep them full of details that will target your particular audience. For instance, if you are writing
about fish: what kind, what's unique about them, why does your reader care?
- Don't bury your key information--keep it prominent. Don't overwrite! Always
put your key information in the top half of your article. Don't make your reader work too hard to get at the important stuff.
More Articles for Party Plan /Work At Home Success!
| Achieve success faster! |
|
| Direct Seller Boot Camp Blast |
Do What It Takes...
DIRECT SELLER BOOT CAMP
Blast your way to success...in just 30 days!
What do you want to achieve? More money, more time with your kids, more
freedom and flexibility?
You can have it if you structure your direct sales business for faster
success. Use a 30-day calendar to lay out different taks to complete each day to take you one step closer to your goals. Each
week can have a set number of hours you spend on your business, and then arrange tasks to fit your schedule. It's much easier
to get started on the day when you know exactly what you have to do!
Want to get started in the quickest, easiest way possible?
Try the 30-Days to Success calendar included in the Boot
Camp Blast program. It lays out one full month of tasks (just a few hours four days each week) to get a solid
foundation for your business. After 30 days, you will know how to duplicate the system for the next month or two to build
an even stronger foundation.
Boot Camp Blast for Direct Sellers is just what you need to achieve!
|
